BlueStar’s end-to-end, integrated expertise can make your story clear, compelling and important to your audiences. Radiate a common message for uncommon results.
Research &
Strategy
Create powerful business and marketing strategies inspired by meaningful data.
When you’re guided by real-world facts, needs and beliefs, your programs ring true with the right audiences at the right time. That helps us deliver better results, maximizes efficiency and keeps us on target for what really matters. Here’s to reality – it’s more effective than guessing.
Creative Content
Develop bleeding-edge content to attract, engage, retain and grow customers.
We call it creativity with a purpose. You don’t generate demand, win share or influence behavior simply by being creative. You win because creative executions attract attention and resonate with market needs, wants and opportunities. Create what matters.
Branding &
Visual Identity
Champion recognition, value and loyalty with design and messaging that becomes you.
“Brand” may be the most overused term in marketing. Everybody likes to talk about it. Few do it well. We help you define who you are, who you want to be and who your market needs you to be. And then we show you precisely how to execute to it. Be your brand.
Web & App
Development
Build and optimize smart environments that captivate, engage and demonstrate.
How useful is your site? Apps? User experiences? Technology shines when it leads customers and shoppers to you and enables them to easily see why you are the clear choice. Whether it’s information, education or a marketing sell, our web work catches flybys. Log on to lead.
Full-Service
Digital Marketing
Deliver on-target synergistic digital solutions that demand action and build success.
Digital works best when everything connects. BlueStar Digital starts with a big picture, then focuses in on what you need for an overall strategy, large-scale programs and basic/daily marketing. There is no one answer, just a singular approach. Digital delights.
Metrics, Analysis
& Reporting
Collect, interpret and track data against KPIs for understanding and guidance.
How are we doing? It’s a question we ask all the time. BlueStar keeps an eye on you, your programs, your market and your competition. Through proprietary reporting tools and relationships with worldwide information leaders, we see it all. Take a look at yourself.
Advertising
Imagine, design and tell your story to drive action, build awareness and meet goals.
Whether it’s pixels, print or moving pictures, confident, direct and benefit-rich advertising is a valuable and viable way to tell your stories. Key to success is discovering the hook that pulls viewers in, makes them believe and inspires action. Be a call to action.
Social Media
Matching a presence to your need – from ongoing awareness to thought leadership.
How’s your social personality? Let’s help people know your company, what you believe, what you offer and why you’re better. The casual – yet always measured and managed – banter of social media makes you relatable, interesting and real. It’s a social thing.
Design
Fashion compelling, communicative pieces for massive campaigns or one-time needs.
It’s the first thing people notice – what you look like. BlueStar Design always looks great. But it also looks “right” because it’s in line with your brand, your markets and your customers’ comfort zones. Looks good, works better, says you’re best. Design opinions.
Video
Develop, produce, finish and distribute stories for real objectives – demonstrate, educate, fascinate.